17 Mar, 2012 | 0 comments
Apart from working with commercial organizations, we have been working with non-profits as we are firm believer of giving back to the society. But, we felt this was not enough. This is when we got our heads together to do something that aims at improving work life.
A job site that empowers users to think like a brand was one of the ideas that blinked. Thought became strong, and we settled to give this idea a life.
First thought was to generate a brand name that is in line with our core goal. This we left to our creative head, Abdul Muizz who thought a name and presented to the team. Everyone on board agreed over the name. We decided to call it “WeLoveJobs”.
“I wanted to have a name that carries passion, devotion and motivation with it. We could not have a better name than WeLoveJobs which is realistic and easy to remember.”
Abdul Muizz, Creative Director
Next step was to do a simple yet scalable brand identity so that it can be used with consistency on all offline and online communication media.
We wanted to achieve a focused job site in line with our core goal. To achieve this, we conducted research and captured valuable information, and made this information centralized to our project team. Based on the information, design team lead by Abdul Muizz produced various versions of homepage and key pages which we wanted to run via A/B split testing. Whole point was to make better user experience.
Development began. Programming team lead by Muhammad Munib, chief technology officer executed the project. We followed an iterative approach and went live with basic features. Iterative approach was followed to make sure we improve our product as we move forward.
We went live and started awareness campaign. We used social media to bring relevant traffic to our website.
We wanted to have a platform where we can advertise our vacancies and receive quality candidates. We registered our company on WeLoveJobs, added open jobs and placed a link on our website to direct traffic to our company page at WeLoveJobs i.e. welovejobs.com/4mdesigners. Response is excellent and has favored quality versus quantity. We have received quality job applications and have filled in various positions successfully.
We’ve kept WeLoveJobs an open job site where Employers can post jobs for Free. We would like you to be a part of it. Opportunity seekers can build their profile and CV.
We are constantly working to make it better and better. We will be happy if you can share your feedback and ideas to help us with our goal of making work life better.
Jobs in Pakistan: Have a look at WeLoveJobs.com
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